[E3 2016] EA Play Press Conference Overview


EA Play Logo

Electronic Arts (EA) opted out of their usual space at E3 this year to host their own brand of Press Conference called EA Play.

CEO Andrew Wilson took the stage to welcome everyone to EA Play 2016. A few minutes were used to explain what the goal of EA Play is and then to also share the stage with Peter Moore who is hosting simultaneously in London.

Kicking off the festivities was Vince Zampella, CEO of Respawn Entertainment to show us the new multiplayer trailer for Titanfall 2. For those that missed the leaked news this morning, he also confirmed that Titanfall 2 will include a single player campaign. With 6 new Titans, a single player campaign, and swords – You’d be crazy not to pick up Titanfall 2 when it releases on October 28th, 2016 for PC, Xbox One and PS4.

The stage shifted back to London where Peter Moore, Chief Competition Officer, showed off a new Madden NFL 17 trailer. EA offers passionate gameplay to all of its players no matter their skill level. Keeping that in mind, three new ways to compete have been added to this year’s entry. Challenger Events, Premiere Events and EA Major, with the latter being competiton on a global scale. EA will be offering $1 million dollars for the 2017 competition.

Aaryn Flynn, General Manager and Vice President of Bioware, basically came out to confirm that Mass Effect Andromeda will be a whole new story, with new characters, new species, new planets and in a new galaxy. Players will be involved in building a new home for humanity in the Andromeda galaxy. Mass Effect Andromeda is being developed using the Frostbite engine and will enhance your gaming experience.

2017 will be a revolutionary year for the Fifa franchise with the addition of a story mode called “The Journey”. The player will embark on a journey from humble beginnings as a rookie player to becoming a potential legend. FIFA 17 will also feature four premier league managers.

The EA Originals program was announced and the program will support small developers, partnering with them from start to finish. The first EA Originals game to be published is “Fe” by Zoink., the game is a personal narrative about our relationship with nature.

EA has lots of Star Wars planned for this year and into 2018. New content for Star Wars Battlefront, Star Wars The Old Republic, and Star Wars Galaxy of Heroes is in the works. Battlefront 2 is in development and will feature content from the new movie. New IPs are in development with Visceral Games and Respawn Entertainment both working on a new Star Wars game.

EA Play of course closed the show with Battlefield One. DICE and EA took the time to thank the over 60 Million people that play Battlefield worldwide. They wanted Battlefield One to be no ordinary game and introduced the new Battlefield One gameplay trailer.

Impressions – Overall most of what EA showed us, we already knew about. There was no big secret announcement or anything that really wowed the audience. Now in my opinion with both Titanfall 2 and Battlefield One releasing in October fans will have lots to keep them busy. So much FPS goodness that I think that other publisher’s popular FPS franchise may actually take a hit in sales.

The show seemed very slow and bland, but maybe I’m just used to all the glitz and glam of the other pressers. EA has a great Fall line-up and lots of Star Wars goodness to look forward to.

What seemed to be missing from the conference – No NHL 17, No Sims 4 console announcement or new content for the PC version, no talk about the new IP Bioware is working on, and no new IP announcements.

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