Posts Tagged ‘ Music

The Symphony of Games

For the majority of time we’ve had video games there’s been music attached to them. It a fact music can trigger memories and sometimes music can just spontaneously pop into our head at the strangest time. Like any good gamer, most of the music that pops into my mind and the strangest times is game music. There’s a lot of music that instantly plays and recall that particular game, or that period in our life when we were playing that game.

There’s been good music, and bad music in games and the use of music in games can either be a good counter point to the game experience or it’s just thrown in there because either the developers liked the song or they just couldn’t find anything better and took whatever they happened to hear in the elevator on their way to the office.

As far as recalling music, whenever I hear the Legend of Zelda theme, regardless of which version for which iteration, my thoughts always go back to the gold cartridge for the NES.

Music can be very effective in games to set a scene, add ambiance, make for kick ass battle scenes and cinematics, or  just be part of the experience that comes with a game. For the sake of not pissing anyone off I’m not going to list the misses that fall into the game music category, and I can think of a wealth of music that stands out in my mind as game music I could listen to for hours. I’ll post one of those examples later.

My point however is that when making games we should and personally have to think about the music we associate with our game. Music that adds to the experience is a benefit, both to the game but also to longevity. If people can hear a tune and instantly think back to the fun and joy they had playing your game not only did you get the game right but you have a certain kind of stickiness that you might not otherwise find. Music as a memory cue can add a wealth of recognition to your game(s), but also your brand.

Squaresoft has been remarkably good at this, not that it comes as a surprise of course, considering they have Nobuo Uematsu-Sama, and others making music for their games. Even after all these years of Final Fantasy games, I still get that chill run through me when I hear the tell tale theme, Legend of Zelda manages that of course as I stated above, but I can think of many more examples.

But then there’s the other side of this conversation, when game music isn’t used effectively, isn’t adding to the experience but instead, just sits in the game and ends up either annoying the crap out of the players or gets blatantly ignored. MMO’s are notorious for crappy music selections in the games, often recycling the same music for area after area. Which let me tell you, gets old really quickly, especially when you’re transitioning from a swamp land, through a town, into an ice area and the same ghastly, worse than elevator music persists throughout the game world.

I know music can be expensive if you’re shelling out money for a Big Name composer to do your game, but to be honest you don’t need to go that far to get good music. Looking through the indie music scene is it rock, electronic, or folk music depending on the genre of your game you can find quality music to bring into your game world and add to the experience.

It’s not rocket science and maybe it does require your designers/developers/ and especially your producers to have some level of decent taste, but at the same time, it is worth the effort. Of course you want to focus on game play, art style, game experience, game world and all the components that make up a successful title, but at the same time, you don’t want to cause your players ears to bleed and do a half assed job picking music.

Music can and is effective both for game experience, brand recognition, but also the all important stickiness. You want your players to remember your game fondly, and use music for its memory cue ability so the next time you launch a title, your players can remember the kick ass time they had on the previous one and look forward to your next offering.

Music might not seem important, but I can recall the countless times I’ve seen players ask; “Is the music any good?”

Something to think about; that and remember to be consistent for god sake. For now, here are a few more samples of games that got music right, even if it’s only in one certain part of the game.


Yeah I know, most of it’s Squaresoft, what can I say, they get it right most of the time.

L’Image FashionEast Magazine Launches in Halifax.

(Cover Model: Ivy, Photographer: Jimmy Jensen)

Over the weekend, I attended the Launch party for L’Image FashionEast Magazine at the Halifax Delta. It’s good to see new ventures that are designed to draw attention to talent in Atlantic Canada. There is a great wealth of talent across the board in AC and having a magazine built and launched to showcase that talent is a very good thing indeed.

While primarily focused on the fashion industry within Atlantic Canada, the magazine appears to also be inclusive to Photographers, Designers (established and aspiring), media artists, musicians and other talent from the region.

Linda Buchanan, whom is the President and Publisher of L’Image as well as the President of Strut International which is also the representation for many of the models involved with the show delivered an opening speech which detailed the idea behind L’Image and you could feel both the boundless energy but also the passion Linda has for the fashion industry within Atlantic Canada but also building and promoting the natural talents present in the region.

Kicking off the show was Pink Thunder, an all girl band from Cape Breton, NS. It was a great way to kick off the show, and their cover of “Girls Just Want to Have Fun” was the perfect song to suit the evening as fun was certainly in the air.

The Launch Party featured fashion from various collections both clothing and a several selections from Clutch Culture. Designed by fresh designer, Musemo Handahu; the collection featured vibrant colours and eye catching designs.

During the course of the fashion show live music was performed by various artists adding a touch of flair and connection to those in attendance. Several of the acts interacted through look and gesture with the models as they walked down the ramp. It gave the entire show connectivity between the models, the fashion, the music and the artists.

I was admittedly impressed with the show, the models showed both the talent they posses but also the great training they received through Strut. The collections were as varied as the music that accompanied the show. Including the 5 pieces by new aspiring designer John Michael;  which was a nice touch and well in-line with the ideals behind L’Image. It allowed for a very diverse showing of what we have available, while also keeping the audience engaged and interested.

As many of you know, I myself am very proud and albeit sometime shamelessly love promoting talent and creativity in and around Nova Scotia and the Atlantic Provinces so I gladly endorse this new venture. Anything that promotes and supports talent and talent growth in Atlantic Canada is a worthwhile venture and I support completely.

The quality of the magazine I must admit surprised me, both in it’s content but also in the end product which was very well put together and reflects the time spent making sure they did everything right and I look forward to seeing the future of this magazine and watch both it’s growth but also seeing the talent that will benefit from it going forward.

Another highlight of the Show was certainly the appearance by Sarah Conrad, one of Canada’s Olympians for Vancouver 2010. Who received a very healthy round of applause and welcome; as she’s from Dartmouth, NS, and also as all Canadian’s are excessively proud of our Olympians. Sarah is also featured in the launch issue of the magazine, a good show of inspiration for athletes, models, and everyone else aspiring to something.

Following the show, as with most fashion events the world over, the after party was certainly a highlight as audience, models, and the musicians mingled and I expect a good deal of networking took place.

All in all it was an enjoyable night spent, and I look forward to more L’Image events to come. The L’Image Site is still under construction but when I have information regarding it’s going live I’ll be sure to update either here on AS, or via Twitter. Below is a list of both the collections and the artists involved.

Collections

Clutch Culture

Aigle

Hill Tribe

DonDeez

ProGirl

Costa Blanca

Drunk Girl Designs

Performers

Pink Thunder

Bruthaz-N-Armz

Shawn Martin

Bryanna Welton (Dancer)

Kayo and Coo.L.Era

Marko Simmonds

On a personal note, another highlight of the evening was seeing Epi’s full page photo in the magazine, which of course settled many of the arguments her and I had about if she had the beauty and talent to be a model. It’s nice to score a win sometimes XD. Said Photo below and how I’ll leave this article.

(Model: Jessica, Photographer: Robert McGee)