Angry Birds creator Rovio Entertainment has today teamed up with global education campaign A World at School to launch a brand new tournament in Angry Birds Friends encouraging players to support the #UpForSchool petition and ensure every child has the right to go to school and learn.
The exclusively-designed tournament with six game levels features the famous birds getting their feathers ruffled about the 58 million children around the world who are out of school because of child marriage, child labor, conflict and discrimination.
During the new levels players are given the option to sign the #UpForSchool petition to be part of a growing movement of people demanding world leaders invest in a future where every child has the right to an education.
Rovio’s Mighty Eagle Peter Vesterbacka, who pledged his support for the #UpForSchool petition at the United Nations in September, says: “Angry Birds have always been angry. Now they are furious. Why? Because 58 million children are out of school.”
Vesterbacka added: “Our games have been downloaded more than three billion times. In some countries the game has been downloaded more times than the size of the population. With a tremendous global reach like this, we want to help by giving a voice to young people demanding an education.
“Everyone at Rovio believes change is possible and together we can deliver education for all. Together we can make change happen. We are #UpForSchool.”
The #UpForSchool petition already has six million names on it and this exclusive partnership aims to give a significant boost to the number of signatures. The petition will be taken to the Education Summit hosted by the Norwegian Government in Oslo on July 7 where campaigners are calling on world leaders to back a new platform to ensure delivering education to children in conflict or emergency situations is made a priority.
Sarah Brown, campaigner and co-founder of A World at School said: “The team at Rovio has shown real commitment to the cause of global education. This new partnership provides a unique platform to reach out to a young, digitally-active audience on an issue that matters.
“Young people are already spearheading the movement to fight for the right of every child to have an education but we need more voices to ensure 2015 is the year all children secure the right to go to school.”
Angry Birds Friends #UpForSchool –tournament is playable on Facebook and mobile June 29-July 5, 2015, http://friends.angrybirds.com
Tiffany "CeissaDesiste" Toms
Long time female gamer who has been playing all genres since the Atari 2600 and Commodore 64 days. Freelance Graphic Artist, Web Designer, Beta Tester, and studied one year of Game Design. I play games on PC, PS4, PS3, Wii, 3DS, Xbox 360, PSVita, and Android. Freelance Writer, Reviewer, and News Editor/Asst. Director for Anjel Syndicate since the site launched! Part time employee of a major video game retailer.